Hema Sood

I’ve always been intrigued by using strategy and creative techniques to influence decision making and incite behavioral changes.

This DC native’s love of marketing and strategy started as a teenager on a school trip to New York City. It was a visit to a storied advertising agency that sparked a fire in Hema’s belly, which has remained ablaze in her career as a professional marketer. Hema joins CHIEF as a skilled strategist with experience managing multi-million dollar outreach campaigns, creating content and conducting marketing research. At CHIEF, she collaborates daily with cross-functional teams and acts as a subject matter expert on everything from marketing strategy to production. It is Hema’s diverse range of knowledge that allows her to employ a multi-thronged approach to marketing strategy and help clients reach their true potential.

Hema earned her BS in Marketing from the University of Maryland, where she is also pursuing her MBA.


Local girl—I’m from the DMV!

Noteworthy Story or Next Adventure

Tokyo Olympics 2020.

Favorite App/Book/Pub

7Min. It's an app for a quick on-the-go workout.

DC Go-to's

One of my favorite things is a nighttime jog around the National Mall and then treating myself to a gelato at Dolcezza afterwards (my favorite part of the jog!).