- Under: Agency Life
September has been a very exciting time in CHIEF’s journey as we shared news of our acquisition by ByteCubed. As part of getting to know our new team, we thought it would be a good idea to start with our new CEO, Lena Trudeau. We caught up with Lena to answer a few quick and quirky questions that let our readers in on how she got her start, what she’s inspired by and where she thinks our combined talents will take us. Keep reading to catch all that and more:
- Describe yourself in 3 words or less.
Optimist. Feminist. Geek.
- What do you love about your job?
Pretty much everything. But what I love most is the opportunity to work with, support and empower people who want to be part of something greater than themselves.
- How did you discover your passion for technology?
While technology is wonderful, it’s really ultimately a tool. My passion comes from how we can use technology to make the world a better place.
- What excites you most about CHIEF and ByteCubed joining forces?
At ByteCubed we have deep technology expertise. The idea of combining that with the world class creative team at CHIEF is really exciting. The leadership teams have had a great time thinking of all the ways we can collaborate to add value to our customers. But more than that, our teams complement each other in terms of the way we work, our culture and values, and through the subject matter expertise we can bring to bear. These are key to creating a great new company.
- How do you get inspired?
The idea of all of us doing something together that is bigger than we can do by ourselves is what gets me up in the morning. I love the story of President Kennedy visiting the NASA space center. Seeing a janitor carrying a broom, he walked over and asked what the man was doing. The janitor responded: 'Mr. President, I'm helping put a man on the moon.' It’s that kind of alignment that inspires me. When we’re all focused on achieving the same goal, there’s nothing we can’t accomplish.
- Before ByteCubed, what was the most unusual or interesting job you've ever had?
I started working when I was 10 years old, living in Timmins in Northern Ontario, delivering newspapers in -30 C weather. So there are more than a few jobs to choose from, though I’m not sure any of them were unusual. I was a cashier at a gas station through high school, and in college, ended up doing the books for the garage. I waited tables and tended bar. My first public service job was in the records office at the City of Ottawa, which to me was one of the most interesting – reading, tagging and filing all the paper that passed through our office, I learned how city government operated.
- What is something few people know about you?
I’m a huge hockey fan – my team is the Montreal Canadiens so I’m in for a tough year. On most weekends, you’ll find me on the golf course. And I love to cook – it feels really zen to me.
Exciting things are brewing and we can’t wait to share them with our partners and the broader community. Subscribe to our newsletter to keep up with all things ByteCubed + CHIEF, and be on the lookout for more fun content!